MediSystem

Now a Shoppers Drug Mart Company, MediSystem is a pharmacy that develops software to provide secure and accurate single-package multi-dose drug delivery systems for nursing homes and healthcare facilities.

the challenge // to clarify what the product was and its benefits to healthcare facility directors, as well as to their investors.

our solution // for a product that makes life simpler, their name was complicated (originally called Medisystems Technologies Inc.) – MGD came up with “MediPax” for the product name and then anchored the corporate brand around it, changing the company name to “MediSystem” and creating a clean simple solution to reflect the simplicity of the product.